Makeup on mature skin is one of the most difficult tasks for a makeup artist, or so they tell me. I have not had as much experience working with mature skin, however my mother kindly volunteered to be my model so I could practice. There are a few things that have to be altered when you're working with a client with mature skin, however they are small so don't worry! If you follow these tips and tricks your skin will look fresh and youthful. Just look at my mom! She is a perfect example.
My mom, like so many of us, is rushed in the mornings. Most of us do not have much time to spend doing makeup in the morning. She wanted to know how to achieve a 5 minute face. So, we went to Wal Mart and purchased a few items so she could spend 5 minutes every morning and leave the house feeling great!
Steps for a 5 minute face:
First, you want to apply a hydrating moisturizer to your (clean) skin. Clients with mature skin will often describe their skin as 'dry', however there is a difference between dry and dehydrated skin. Dry skin is lacking oil, where as dehydrated is in need of moisture (water). So add that moisture back in!
Once you have moisturized you can add a primer, and foundation if that is what you prefer. The Loreal BB cream that I swear by, works to conceal and prime which makes it great for mature skin. Primer is kind of like spackle. It fills in any fine lines in a natural way so that your makeup can be applied evenly. It is a wonderful thing. I like BB cream for day to day because it is more translucent than foundation which gives it a natural look. That being said, makeup is all about personal preference. So, if you like the coverage foundation gives, use your favourite foundation as your base. Note: I will be writing more on foundation, and all of the different types, later!
Once you have applied your foundation, you can apply concealer to any areas that need extra coverage. Concealer works great for lightening dark spots, covering dark circles, as well as any blemishes.
An optional step is to apply a translucent rice powder powder all over your face to set your foundation and concealer in place.
Next, apply your eyeshadow. The skin on our eyelids is the most delicate and thin, so it shows fine lines first. This means that when choosing your eye shadow you should try to pick colours that are matte, which means they do not have shimmer in them. The same thing goes for blush as the shimmer will sit in any fine lines or wrinkles, drawing more attention to them. If you want to accentuate your eyes you can add liner on to your top and/or bottom lid. For a day to day look a deep brown is nice as black can be too harsh for some women. It will depend on your colouring and eye shape as liner on your top and bottom lid can make your eyes appear smaller. If you want to open your eye up try a dark liner on top and a nude/ivory liner on your waterline.
Next add your mascara. When it comes to mascara you have to make sure that you choose a mascara that has a wand that you find easy to maneuver. It all comes down to personal preference. Mascara is one item where I do not find much of a difference between drugstore and high end makeup brands. Mascara can be used for a maximum of 6 months (less for some). When you open a new mascara take a label or piece of tape and write the date on the side of it. If you notice the smell has changed, the texture is getting chunky, or your eyes feel itchy or irritated, be sure to throw it out. This helps prevent eye irritation and infection. Also, be careful when buying your mascara. Make sure that you do not purchase waterproof mascara for day to day wear as it is hard on your lashes. Continual use of waterproof mascara will damage your lashes and they can break off. Only use waterproof mascara on occasions where you feel it is necessary.
After you have finished your eye makeup, apply bronzer (look for a natural, matte bronzer) to the hollows of your cheeks, and a pop of colour to the apples of your cheeks. One difference I noticed between my skin and my mothers, is her skin picks up pigment much better than mine. This means that you have to use less product, which is always good news as it means your product will last longer! Pick up some pigment on your blush brush, then tap it lightly to get rid of any excess, and lightly apply it to the apple of your cheeks. Note: it does look like my mother has more blush on in the pictures than it did in person. That is likely a combination between my love of blush and pop of pink cheeks, and the shirt she is wearing. I also typically add a powder cheek highlight, but did not do this to my mother as I found the pigment went on much too heavy and had the opposite affect that I was looking for. If you have your heart set on a cheek highlight maybe try experimenting with a cream highlight. I found that highlight on mature skin tended to highlight fine lines, and we don't want that. Our goal is glowy, natural, youthful looking skin!
Last but not least apply your lip colour. For an everyday it is nice to use a tinted gloss or lip stain (if you prefer a matte look) as it wears off naturally. If you use a liner and lipstick you will have to keep reapplying throughout the day. The gloss is a quick grab and go which is nice for the day to day. Again, this is my preference. If you love lipstick go right ahead and use it!
So that is your 5 minute face. Realistically, it might be more of a 10 minute face until you get the hang of it. But once you do it will be a beautiful, natural, everyday look that will leave you feeling great!
Thanks for reading!
Favourite Bridal Makeup Artist
I am a freelance makeup artist who works out of Waterloo. I am an Ontario qualified teacher with a passion for makeup. I love to help people look and feel their very best!